Tourism Ireland - "Know North America - Grow North America" Seminar

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chris scott
This user joined in Oct 2008 and has made 319 posts.
Posted on 15 March 2010 at 14:34
Hi all,

Please find detail below on an upcoming Tourism Ireland Seminar

Tuesday 30 March
Holiday Inn, 22 Ormeau Avenue, Belfast BT2 8HS
10am – 3pm

Dublin: Wednesday 31 March
Radisson Blu Royal Hotel, Golden Lane, Dublin 8
10am – 3 pm

Tourism Ireland invites you to join us in Belfast on the 30th of March or Dublin on the 31st of March for our "Know North America – Grow North America" seminar - an opportunity to learn more about the North American market and how you can grow your business from the US and Canada in the years ahead.

The North American market is the second most important source market for tourism to the island of Ireland. It continues to deliver high spending, long staying visitors who travel throughout the island. The tangible signs of recovery in the US puts us in a great position to exploit the high level of interest North Americans have in visiting the island of Ireland, and Tourism Ireland is committed to returning the market to growth in 2010, working in partnership with the industry.

At the "Know North America – Grow North America" seminar Tourism Ireland will outline its Activity Plan for North America 2010 and advise on how you can get involved in the many marketing opportunities on offer. It will also help you identify what’s best for your business. Presentations will provide insights into what the North American consumer is looking for and advice on how to work more effectively with the North American travel trade. There will be a 'Question and Answer' session and an opportunity to meet with the Tourism Ireland North American team and some key North American trade contacts.

Attendance is free. However, if you wish to participate please register by clicking on the link below.


10.00 Registration and Coffee
10.30 Introduction – State of the Season & Market Environment
10.45 The North American Consumer – what they’re looking for
11.15 The US & Canada Travel Trade – what they're looking for
(presentations from key North American industry)
12.00 Tourism Ireland Activity Plan – US & Canada
12.45 Open Forum and Q&A session
13.30 Lunch and opportunity for 1-1 conversations with presenters


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