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chris scott Administrator This user joined in Oct 2008 and has made 319 posts. | Posted on 30 September 2010 at 14:48 Hi all, Ion are organising the biggest digital marketing event ever held in Northern Ireland. Those who attended the CAAN/NITB E-marketing Seminar at Down Royal in February will be familiar with the knowledge and style of Niall McKeown and Gareth Dunlop from Ion. More info below: Back to the Future – The Evolution of Digital Marketing Thursday 7th October Northern Ireland’s Biggest Ever Digital Marketing Event Want to learn more about joining up your online and offline communications? Want to top up your knowledge on digital marketing? Want to be inspired? ...Then this conference is for you! The conference "Back to the Future" will provide strategic insight, practical tips and helpful tactics to help you ensure that your online and offline communications are fully integrated. Speakers at the event include Will McKee, Bank of Ireland, Genesis Advertising, u.tv, Digital Advertising NI, Tibus, Realex, Michael Hughes, Weddings Online, iON, DCP PR, Sugahfix, Biznet, Lookaly, Being, Etain and Puca. Traditional advertising used to dominate marketing budgets. Then digital came along and started to change all that. Digital thought it was king for a while. Now, smart marketers realise what we all should probably have known all along, that integrated, online and offline marketing rules and that marketing in a silo never works. The conference will feature three keynote speakers as well as practical case study presentations, showing how to put theory into action. Themes such as social media, online PR, viral marketing, mobile marketing, advertising and design will be covered in a very informal atmosphere allowing for delegate participation and questions. The one-day conference is taking place in The Waterfront Hall, Belfast. To find out more see http://bttf.ionology.com/index.html |
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