NITB Activity Tourism Business Insight - Sharing Success'

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chris scott
This user joined in Oct 2008 and has made 319 posts.
Posted on 7 February 2011 at 18:52
Hi all,

CAAN is delighted to announce in partnership with NITB our upcoming Activity Tourism Business Insight entitles 'Sharing Success'.

This Business Insight aims to examine the activity market, concentrating on the growth potential of these market segments, managing our environmental impact and "sharing success".

This event will provide the opportunity to view the best practice of high performing companies providing outdoor activities from some of the best practitioners from Ireland and beyond.

Introducing Our Key Speakers

Nathan Kingerlee, Proprietor of Outdoors Ireland - www.outdoorsireland.com

Quickly established as one of Ireland's leading outdoor adventure and training companies, Outdoors Ireland, guided by Nathan Kingerlee, has moved to the forefront of innovative training courses and unique adventure breaks. Nathan's experience throughout Ireland and Scotland allows him to successfully design and develop programmes of all types. Nathan is also a Failte Ireland ambassador for business development and web 2.0 in the Irish outdoor industry.

Nathan's success is his ability to differentiate his outdoor activity from other providers. His skill is in transferring an 'ordinary' outdoor activity through innovative delivery such as "Singles Adventure Weekends" which appeared on RTE's Nationwide. Nathan is an excellent demonstration of how to differentiate through innovation.

Mark Wilkinson AKA The Canoe Man - www.thecanoeman.com

Mark spent twenty years selling pensions before catching the outdoor bug. He now operates a successful business, offering canoe hire and guided canoe trips on the Norfolk Broads. Listen to how Mark has developed his business for individuals, families and groups. Mark provides an excellent example of how to make the most of canoe trails and this is particularly relevant given the development of canoe trails in Northern Ireland.

Alice Middleton, The TYF Group

Alice Middleton is an adventurer and an activist. Working for The TYF Group, an adventure and sustainability education business, Alice takes care of the School Group Programmes, designing and carrying out adventure days to awaken the senses of young people and inspire them to learn in one of the most powerful playgrounds on the planet. Alice is part of a TYF team that takes over 12,000 people a year to play and work along the wild Pembrokeshire coastline and aims to connect with over 100,000 young people each year to make good stuff happen faster.

She is a leading representative for Surfers Against Sewage (SAS) - one of the UK's most respected environmental pressure groups who campaign for clean seas and beaches - and regularly campaigns, giving talks to both local and national organisations, representing SAS in the media, and raising awareness through film and comedy nights in West Wales.

Alice is interested in the way we can design, make and use things to tread much lighter on our planet and always makes sure that she has time to surf, sew and run!

For more information and to book your place on this FREE insight go to


Kind Regards,

Chris Scott
Activity Tourism Manager
02890 306 940

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