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Belfast Telegraph - Active Magazine

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chris scott
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This user joined in Oct 2008 and has made 319 posts.
Posted on 27 May 2009 at 13:19
Hi all,

Please see promotional opportunity available with Belfast Telegraph
Please contact Phil McIntosh directly for more info.

Kind Regards,

Chris Scott
CAAN Marekting Officer
chris@countrysiderecreation.com
02890 306 940


The Belfast Telegraph is excited to announce the launch issue of Active Magazine which will be published and provided free with every copy of the Belfast Telegraph on the 10th of June 2009.

Northern Ireland is blessed with some of the UK’s most stunning and accessible natural resources for people interested in Riding, Hiking, Surfing, Fishing, Sailing, Shooting and Mountain Biking and boasts some of the Worlds most prestigious Golf Courses.

Active Magazine will be a guide to these resources and will showcase some of Northern Ireland’s premier retailers of specialist leisure products.

The aim of this unique publication is to promote the facilitators of outdoor sports and activities and in turn health, fitness and wellbeing.

Traditionally recognised as the most effective Press advertising medium for Northern Ireland businesses, the Belfast Telegraph boasts a circulation of 70,000 and over 203,000 readers every day, which means that Active Magazine will reach more people than any other sport / leisure magazine in Northern Ireland.

FACTS – An Active Magazine For An Active Readership

FACT: Belfast Telegraph readers are 37% more likely than the general population of NI to take part in sport and leisure activities 6-7 days a week

FACT: 58% of Belfast Telegraph readers take part in sport and leisure activities once a week or more.

FACT: The Belfast Telegraph reaches 30% of all adults who take part in cycling on a regular basis, 28% more likely than the general population of NI to do so.

FACT: : The Belfast Telegraph reaches 35% of all adults who take part in motorcycling on a regular basis, 143% more likely than the general population of NI to do so

FACT: : The Belfast Telegraph reaches 22% of all adults who play golf on a regular basis, 54% more likely than the general population of NI to do so

FACT: : The Belfast Telegraph reaches 30% of all adults who take part in triathlons on a regular basis, 103% more likely than the general population of NI to do so

FACT: : The Belfast Telegraph reaches a third of all adults who surf, 128% more likely than the general population of NI to do so

FACT: : The Belfast Telegraph reaches 28% of all adults who wind surf , 89% more likely than the general population of NI to do so

FACT: : The Belfast Telegraph reaches 19% of all adults who go camping on a regular basis, 31% more likely than the general population of NI to do so

FACT: : The Belfast Telegraph reaches 28% of all adults who go climbing/mountaineering on a regular basis, 31% more likely than the general population of NI to do so

FACT: : The Belfast Telegraph reaches 30% of all adults who go fishing on a regular basis, 103% more likely than the general population of NI to do so

FACT: : The Belfast Telegraph reaches a fifth of all adults who go horse riding on a regular basis, 37% more likely than the general population of NI to do so

Source - NITGI 2008

As a promotional publication, standard advertising rates have been reduced to facilitate businesses of all sizes.

You will also receive editorial space to elaborate on your activities, facilities and availability for the summer etc. I can arrange for a journalist to interview you if required. Your editorial space will match the size of the advertisement paced.

ADVERTISING RATES Standard Belfast Telegraph Rate
Full Page Colour £2000 £13,800
Half Page Colour £1200 £7515
Quarter Page Colour £750 £4050
Eighth Page Colour £450

Magazine Sponsor £4500 (Branding on front cover – Full Page Ad on OBC – Full Page Editorial)

Booking Deadline 3rd June
Copy Deadline 3rd June


Although advertising space within Active is limited, a fantastic opportunity exists for a select number of companies.

To find out how Active magazine can promote your business, please call one of our representatives on the number below.


Kindest Regards
Phil McIntosh
The Belfast Telegraph Supplement Team
Tel: 028 44839787
Email: beltelsupplements@salesforce-ni.co.uk

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