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sarahnelson Administrator This user joined in Jul 2011 and has made 81 posts. | Posted on 20 May 2015 at 11:26 OutdoorNI.com is planning its e-marketing campaign for June 2015. There are a number of important dates coming up and in order to gather content for e-marketing we are looking for: Summer Schemes Our Summer Scheme blog is one of our highest searched for and read blogs however we can only include content on summer schemes that we know about. Make sure to upload event details of any summer schemes you are hosting to OutdoorNI for your chance to be included in the blog. Deadline: Mon 1st June Father’s Day Events and experiences Gift Vouchers – these should not necessarily be Fathers Day themed but should be ‘For Him’ or ‘For Families’ as customers will be purchasing them as a present for their father to enjoy. (The gift vouchers that follow the best practice guidelines http://forum.outdoorni.com/Thread.aspx?ID=259 will have a better chance of being selected to feature in the e-zines and blogs). Please also take this opportunity to check the information on your gift vouchers is up to date in terms of content and price. Deadline: Fri 5th June Holidays in Northern Ireland Experiences If you have partnered with any accommodation providers to provide activity breaks be sure to upload these as experiences if you have not already done so. Alternatively is you wish to promote onsite accommodation with your activities make sure that any info on these packages are uploaded as experiences and any current details are up to date. The following E-marketing is planned for June: Ezines Wkb 8th June – Father’s Day – events, experiences and gift vouchers. Wkb 29th June – Schools Out / Holidays at Home to ROI and NI – events and experiences Blogs Top Summer schemes Activity Holidays in Northern Ireland (ROI) To be in with a chance of being included in the above marketing activity, upload your events by the deadlines specified above. Please keep in mind that events and experiences that provide clear details with strong images will have a better chance of being selected to feature in e-zines and blogs. Follow the red link at the bottom of this email to download the OutdoorNI User Guide. If you have any questions or queries regarding any of the above please contact: Sarah Nelson s.nelson@outdoorrecreationni.com Direct line: 028 90 306 942 Or Jayne Woodrow jayne@outdoorrecreationni.com Direct Line: 028 90 306 948
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